K11 is an Art Playground - where culture, entertainment, shopping and living revolve around art. It is where ideas, trends and lifestyles collide to form new ideas and new inspirations.
Moreover, it is also a place to have fun, where people can enjoy art with a warm heart and a smile on their face.
At K11 we believe in Art, and we believe in the forces that bring it to life. In addition to our permanent collection of local and international artists’ work,
we also allow the public to appreciate art during their shopping and leisure time by providing various multi-dimensional spaces.
The name of K11 stems from the Eastern philosophy of “the co-existence of nothingness and substance” and is intrinsically neutral. It is rich in meaning and stimulates boundless interpretations.
The unique and neutral meaning of K11 will be varied according to each person’s perceptibility and sensitivity, with which all K11 projects will bring to their visitors a sensory experience.